ExclusivesThinkingJoff Sharpe: How workplace design supports productivity

Joff Sharpe, co-founder of flexible workspace brand Storey and COO of British Land Plc talks with Work in Mind about how workplace design can support productivity.
Sophie Barton4 weeks ago13 min

Careful design is critical for success, says Joff Sharpe, the co-founder of flexible workspace brand Storey and COO of British Land Plc

 

The stereotypical office – from the flickering fluorescents to the uniform rows of plastic, coffee-stained desks – hardly inspires creativity. However, the inverse is also true: a thoughtfully-designed workplace can empower employees to focus, innovate and do their best work.

Studies have found that ‘balanced workplaces,’ those that offer a variety of options for both individual and collaborative work, can have a significant impact on employee performance and productivity. Yet according to Gensler’s study of US workplaces, just 44% of companies offer such an environment. Every workforce has unique needs, and so one-size-fits-all solutions can actually damage productivity.

Fortunately, designers have turned their attention to this issue. From internet-connected air quality monitors and lighting controls, to green spaces and environmentally-conscious materials, here’s what we at Storey consider when creating the optimal workplace.

Variety

Different people want different things from their workspace, and some of their preferences are mutually exclusive, so how can an office keep everyone happy? The answer is variety. A range of options – from open to private, formal to informal and noisy to quiet – allows everybody to choose the right place for them to work at any given time.

Tellingly, according to the Gensler report, leading companies in innovation are five times more likely to offer both individual and group workspaces. The same report also found that 79% of employees with the choice of a variety of workspaces reported that they had a ‘great’ work experience. We understand only too well that this choice makes employees feel empowered and boosts productivity, and that’s why we provide a number of options through our spaces. At Storey Club, for example, we give employees a range of options to suit their needs, moods, and day-to-day working styles.

Office spaces also need to be designed with consideration for the range of activities they host. Ultimately they are not just offices, they are also places for employees to socialise and recharge during their breaks. In fact, some of the best ideas come from colleagues chatting over coffee. At Google, they call these ‘casual collisions,’ and try to structure their offices to encourage them. Research by Haworth supports this idea, finding that support for innovation requires options for focus, relaxation and everything in between.

Encouraging a balance between work and life maximises the chances of those invaluable casual collisions, and that’s why we’ve chosen office locations surrounded by a variety of options for employees looking to unwind. It’s the reason our workspace at 1FA Broadgate is interspersed with a selection of restaurants, an Everyman cinema and British designer Morag Myerscough’s striking Atoll installation. This vibrant centrepiece uses bold ceramic tiles, plants and splashes of neon to create a brightly-coloured café within 1 Finsbury Avenue Square.

Lighting

A recent study, conducted by Philips, reinforced the role light plays in our circadian rhythms – our innate ‘body clocks’, which affect our sleep, stimulation and relaxation. Studies have also linked lighting to depression, mood, alertness, and of course, productivity. Since many employees spend their days beneath artificial lights, it’s important that they are right for our bodies.

Light temperatures range from ‘warm’ yellowish light, to ‘cool’ bluish tones. Warm lighting is best suited to intimate settings, such as breakrooms, as it creates a sense of relaxation and comfort. The middle of the spectrum is good for conference rooms and miscellaneous areas, as they strike a balance between comfort and alertness. Cool lights are ideal for brainstorming rooms, as they increase productivity and wakefulness, and can lower fatigue. As with all things, variety is essential, and a range of lighting for various parts of the office can provide a sense of comfort and increase productivity.

However, as good as artificial lights can be, there is no substitute for natural light. It’s better for workers’ eyesight, mood and energy levels. We considered this when choosing our Storey space at 19 Wells St, which has large, Art Deco windows that bathe the space in daylight all year-round.

Biophilia

‘Biophilic design’ uses our instinctive affinity with the natural world to put people at ease. This can be as simple as placing some plants around the office, but it doesn’t stop there. A perfect example is a young designer we’ve been following, named Julian Melchiorri. He won the Emerging Talent Medal at the 2017 London Design Festival for his creation of the world’s first living and breathing chandelier. It relies on novel bionic-leaf technologies, which use biological micro-organisms and materials to convert waste and pollution into valuable resources.

Orsman Road terrace-2
Orsman Road terrace

 

According to the US Joint Commission, 40% of all sick leave can be traced back to indoor air pollution and poor air quality. Beyond the aesthetic benefits, greenery can significantly improve indoor air quality by absorbing pollutants, microbes and spores. We have taken this to heart and, in collaboration with a plant consultant, we have designed Storey Club with a ‘conservatory’ space, complete with succulents.

Sustainability

 Another critical consideration in office design is the space’s environmental impact. Fortunately, the Internet of Things (IoT) is making it easier to create smarter, more sustainable offices. These systems can be linked to activity tracking, to ensure that only areas which are in use are being powered, further reducing waste.

But the most substantial impact a building will have on the environment is during its construction. Architectural Practice Waugh Thistleton, for example, has pioneered the use of sustainably engineered timber structures. By cross-laminating responsibly sourced timber, they can create structures with far less environmental impact, all while maintaining the highest standards for comfort and accessibility.

Designing an office that powers productivity

The environment that employees work in can make an enormous difference to the work that they do. From subconscious environmental factors like lighting, to the happiness that comes from being able to choose the right space for the moment, considering the office space is crucial. Careful design is fundamentally important – the wrong environment might leave employees tired and frustrated, but the right environment can empower them to be creative, work productively and collaborate effectively.

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Joff Sharpe is co-founder of Storey, British Land’s flexible workspace brand. Storey provides workspace for ambitious and growing businesses, as well as larger organisations seeking additional space.

Joff Sharpe co-founder of flexible workspace brand Storey and COO of British Land Plc

Sophie Barton

Sophie Barton is our Features Editor. She a journalist and editor with 17 years’ experience in the national media, specialising in wellbeing and lifestyle.

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